If we had to give an elevator pitch, it would go something like this:

Pinner & Co. is a jewelry company. We’re based out of East Hampton, New York. We design each and every one of our pieces from scratch, from rough sketch to finished product. We’re just starting out, and it’s going great. We put love, laughter, sweat, and fun into what we create, and (because we love the hell out of what we do), we’re repaid tenfold.

There. The elevator pitch. Not too bad, right? We left out the parts about “artistic differences” and empty scotch bottles, but it gets the point across.

If you’re reading this, thanks. It means that you came across Pinner & Co.’s designs at some point. Whether you saw us at a fashion event, a pop-up shop, in a magazine editorial, or you heard about us through word of mouth, or hanging out in the Hamptons, you like what you see, and for that, we’re grateful. We hope you keep track of our offerings as they continue to evolve through the years.

But, with all that being said, that’s not what this blog is about. Believe it or not, we’re not actually going to be talking about ourselves all that much.

There’s one element that wasn’t included in the pitch you just read: Pinner is also a lifestyle. It’s more than a brand, and it’s more than (admittedly amazing, if we do say so ourselves) jewelry. At Pinner, we’re fascinated with the idea of jewelry: what it says about a person; what aspect of their character it represents; and, by extension, what it implies about that individual—their interests, their pursuits, their passions.

We know that Pinner’s aesthetic isn’t for everybody. And that’s perfectly alright. What matters most to us is that we stick by our principles and design products that we love. And, if you love them too, well, we’ve got something in common.

And so, it gets us thinking: what else do you love? What else flips that switch in your head that says, “Hey, this is some interesting stuff. I want to know more.”

That’s what this blog is all about. Over the coming months, we’ll be publishing cool facts, on-point product guides and roundups, interviews with luminaries in the fields of art and fashion, cocktail recipes, restaurant openings, fashion show wrap-ups—you name it. It’s going to be fun, and you’ll probably learn something cool along the way.

And if you really like us, feel free to subscribe (or heck, just leave a comment). You’ll receive an email once a week, it’ll contain a fun story, and (we swear to God) you won’t be bombarded with “calls to action” or sales pitches. Again, that’s not what this blog is about. Think of this as a venue for like minded, in-the-know people (the Pinner-ati? Sounds good, let’s go with that) to communicate.

Enjoy, readers. Let’s have some fun.